Why Mobile Optimization Matters & Best Practices


Over half of the world’s internet users access the internet via a mobile phone. Here’s why mobile optimization matters and best practices for mobile optimization.

Elaine Frieman

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Why CRM Integration Matters & Best Practices


CRM stands for ‘customer relationship management.’ Companies often use CRM software to manage their customer and potential customer interactions.

Elaine Frieman

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The importance of branding in web design and SEO


Here’s why branding is just as important as SEO and web design and why they go hand-in-hand.

Elaine Frieman

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What is web design’s role in SEO?


We’re a web-based world. From computers to tablets to mobile devices, the web answers our questions, tells us what to buy, lets us know what our friends are up to, and keeps us from being bored when we are waiting at the doctor’s office. Think about it. How often do you Google something on your phone (or ask Alexa, Siri, or Google assistant)?

Elaine Frieman

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Marketing Innovation: Accelerating Change and the Big Fight to Stay Relevant


With the constant exponential evolution of technology, media and consumer behavior – the marketing landscape has kept progressively advancing – rewarding innovative companies and ushering in the Age of Assistance.

Ali Jaffar

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6 Tips for Budgeting a Website Redesign and Retaining or Improving SEO


Building or redesigning a website sounds scary and extensive. What to include, what not to include, how many pages, how many categories, how much will it all cost. These are just a few of the questions that may arise

Ali Jaffar

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Ultimate Website Guide to Redesigning a Website


What are the steps and skills needed to plan a major site redesign for your organization?

Ali Jaffar

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Google’s Mobile-First Indexing: A Welcomed Paradigm Shift


After 1.5 years of experimentation3, Google has decided that today is the big day. Google is finally rolling out mobile-first indexing.

Ali Jaffar

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Our WebVR Tribute to Philadelphia for Super Bowl LII with Mozilla’s A-FRAME VR


It’s been a while since the Eagles have made it to the Super Bowl, and we’ve been looking for an excuse to experiment with the Mozilla A-FRAME web virtual reality (WebVR) framework.

Ali Jaffar

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Some Designs Work Better Than Other Designs


You may find yourself thinking: “which design is better?” If you’re about to launch a new website, or are evaluating your existing website, it’s important to understand why some designs are better than others.

Ali Jaffar

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Conduct an SEO Audit to Improve Search Rankings


The discoverability of your website is crucial to its success, so you should conduct an SEO audit to ensure that your customer base can quickly and easily find your business when they search online.

Ali Jaffar

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Benefits of a Mobile Site for Businesses


More and more users are spending time on mobile sites, so getting a mobile site right for your business is crucial to your success. In a mobile-led world, consumer expectations are high.

Ali Jaffar

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Better Engage Users with High-Quality Accelerated Mobile Pages


Using Accelerated Mobile Pages? Learn about quality guidelines and a recent demand from Google to ensure that, starting Feb 1, 2018, your canonical page content needs to match AMP.

Ali Jaffar

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Do Websites Matter?


The Benefits of Having a Business Website

Ali Jaffar

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Web Development & Design Terminology Cheat Sheet


A glossary of website design and development terminology. This cheat sheet will assist you in navigating various website marketing, website development, and design terms.

Ali Jaffar

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Check Your Site Speed: Google’s Mobile Website Test


People are 5x more likely to leave a mobile website that loads slowly and isn’t mobile-friendly.

Ali Jaffar

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The natural evolution of interaction on the internet: WebVR


Recently, Mozilla released A-Frame, an open source web virtual reality (WebVR) library.

Ali Jaffar

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Modern Aurora: A Free Bootstrap 4 Landing Page Template


A free, simplistic yet very modern landing page template — made with Twitter Bootstrap v. 4.0-alpha and a lot of love!

Ali Jaffar

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Best Responsive Web Design Frameworks


There are many responsive and mobile-first website and web application frameworks out there. Check out our brief comparison of the best web frameworks available.

Ali Jaffar

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An Introduction to Responsive Web Frameworks


Every website and application you use should be custom-tailored for your eyes and for ease-of-use. Responsive web design enables content to feel at home – whether in the palm of your hands or on the screen in front of you.

Ali Jaffar

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The Academy of Interactive and Visual Arts Honors Key Medium With 5th Award!

Award-winning Philadelphia web design

NEW YORK, NY, : Philadelphia-based creative digital agency Key Medium takes home the internationally acclaimed award Davey Awards – recognizing small creative agencies for big ideas – for our Coding For Causes work.

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