Nonprofit web design guide


As a nonprofit Executive Director or Communication Manager, you understand the importance of having a strong online presence. An effective website can help your organization connect with donors, volunteers, and supporters, as well as showcase your programs and services. When it comes to choosing a web design agency, it’s important to consider one that has […]

Ali Jaffar

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Web Design Statement of Work Guide


Understanding the web design statement of work is critical for ensuring that your project turns out the way you want it to. In this article, we’ll give you a crash course in everything you need to know to hire your web design contractor or agency.

Ali Jaffar

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A Guide to Writing Engaging Content for SEO and Users in 2022


Writing for people first is critical for producing results, such as ranking on the top page in Google. Focus on the user and all else will follow!

Ali Jaffar

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6 Tips for Budgeting a Website Redesign—While Retaining or Improving SEO on Google


Building or redesigning a website sounds scary and extensive. What to include, what not to include, how many pages, how many categories, how much will it all cost. These are just a few of the questions that may arise

Ali Jaffar

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Cause marketing vs purpose-driven marketing


Here’s the difference between cause marketing vs purpose-driven marketing. Cause marketing is short-term and purpose-driven marketing drives the core business aims. Consumers will shop at brands with purpose 64% of the time. Find out more.

Elaine Frieman

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How design can change the world on the web: what purpose-driven design looks like post-COVID-19


94% of a potential customer’s first impressions are design-driven. Amazing website design is your best marketing tool.

Elaine Frieman

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The Benefits of Nonprofits Using Social Media Marketing During A Pandemic


Social media has changed the marketing world like nothing ever has before. However, ever since the COVID-19 pandemic rocked the world, social media marketing has been taken to a whole new level. Lockdown, social distancing, working from home; all of these parts of the world’s “new normal” have created a need for discovering the most effective ways of connecting with others socially and professionally.

Ali Jaffar

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About bounce rates and why insights and monitoring into a site’s analytics are important


The bounce rate numbers can be misleading. Let’s explore bounce rates, and why insights and monitoring a site’s analytics are important.

Elaine Frieman

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A/B testing and multi-armed bandit testing best practices


Explore A/B testing and multi-armed bandit testing best practices.

Elaine Frieman

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Award-Winning Website Transformation for a Nonprofit Organization in Pennsylvania

Pittsburgh, PA, : Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region


Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region

Nonprofit Website Redesign & Marketing Case Study
Nonprofit website redesign for Pennsylvania-based philanthropic organization supporting community-based nonprofit human services and social services organizations