Ultimate Website Guide to Redesigning a Website


What are the steps and skills needed to plan a major site redesign for your organization?

Ali Jaffar

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Google’s Mobile-First Indexing: A Welcomed Paradigm Shift


After 1.5 years of experimentation3, Google has decided that today is the big day. Google is finally rolling out mobile-first indexing.

Ali Jaffar

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Our WebVR Tribute to Philadelphia for Super Bowl LII with Mozilla’s A-FRAME VR


It’s been a while since the Eagles have made it to the Super Bowl, and we’ve been looking for an excuse to experiment with the Mozilla A-FRAME web virtual reality (WebVR) framework.

Ali Jaffar

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Some Designs Work Better Than Other Designs


You may find yourself thinking: “which design is better?” If you’re about to launch a new website, or are evaluating your existing website, it’s important to understand why some designs are better than others.

Ali Jaffar

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Conduct a Free SEO Audit to Improve Rankings


The discoverability of your website is crucial to its success, so you should conduct an SEO audit to ensure that your customer base can quickly and easily find your business when they search online.

Ali Jaffar

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Benefits of a Mobile Site for Businesses


More and more users are spending time on mobile sites, so getting a mobile site right for your business is crucial to your success. In a mobile-led world, consumer expectations are high.

Ali Jaffar

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Better Engage Users with High-Quality Accelerated Mobile Pages


Using Accelerated Mobile Pages? Learn about quality guidelines and a recent demand from Google to ensure that, starting Feb 1, 2018, your canonical page content needs to match AMP.

Ali Jaffar

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Do Websites Matter?


The Benefits of Having a Business Website

Ali Jaffar

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Digital Terminology Cheat Sheet (Marketing, Design, and Development)


A glossary of digital marketing, website design and development terminology. This cheat sheet will assist you in navigating various website marketing, website development, and design terms.

Ali Jaffar

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Check Your Site Speed: Google’s Mobile Website Test


People are 5x more likely to leave a mobile website that loads slowly and isn’t mobile-friendly.

Ali Jaffar

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Towards Goodness and a Future of Humanness

Philadelphia, PA, : Key Medium is committed to making a difference in our community--read our thinking behind how we are implementing lasting change towards goodness.


A demonstration of compassion, of deeper human connection–is what we collectively must work towards if we are to realize the potential of our collective genius. Our ability to collaborate to tackle the world’s greatest challenges depends on it, and our environment is not waiting for the elections. From systemic racism, global warming, AI and data ethics, to warmongering foreign policy and the ever-changing pace of change, humanity is at an inflection point.

Towards Goodness & a Future of Humanness
Ali Jaffar, CEO of Key Medium, shares his thoughts on the future