This digital insights blog is a labor of love by the team at Key Medium.
Our mission is to equip nonprofit organizations, government agencies, and socially-responsible businesses with the tools they need to grow their networks online. The Key Medium Growth Library provides digital insights and supports that commitment by providing useful information that empowers them to research, learn, and implement initiatives that will support their unique goals.
Our Latest Digital Insights & Announcements
Employee Cycle saw a 70% increase in organic traffic value and a 28% expansion in keyword coverage in Search as a result of Key Medium’s content and design strategy, web analysis, SEO and UX improvement, and GTM and lead gen strategy.
Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region
What UX Maturity is & why Customer Experience Transformation matters for purpose-driven organizations
What exactly is UX maturity? How mature are human-centered design practices at an organization and why does it matter? Read on to understand this and how UX maturity ties into the overall Customer Experience Transformation framework, and why it matters for purpose-driven organizations.
Writing for people first is critical for producing results, such as ranking on the top page in Google. Focus on the user and all else will follow!
Fostering innovation doesn’t happen in a box, it happens in a co-created manner done proactively. Read on about our thoughts on fostering a compassionate environment through human-centered best practices, such as rapid prototyping, to make a collective impact.
In 2021, the three characteristics the top ten web design mistakes were ‘Evil, Stupid, and Lazy.’ Dive in to hear about why you shouldn’t have massive hero images above the fold because people need to have immediate choices and see what the site is about to learn and have a delightful browsing experience.
Short Q & A with Dr. Klenk about his first week at Key Medium and his journey transitioning from academia to industry.
A demonstration of compassion, of deeper human connection–is what we collectively must work towards if we are to realize the potential of our collective genius. Our ability to collaborate to tackle the world’s greatest challenges depends on it, and our environment is not waiting on politicians.
Learn about Surabhi’s 9-week User Experience Research/Design internship experience during her exit interview. We aimed to craft the highest-quality experience for a new virtual internship program we invented–during the public health crisis. It’s been a learning experience for the whole Key Medium team, and of course, our first-ever full-time intern, Surabhi. Watch the clip and see Surabhi’s Internship User Journey Map–her final project with Key Medium!
Key Medium denounces racism in all its forms. We see the deeply ingrained inequality that exists in this country and are supremely disgusted by it.
The benefits of collaborative brainstorming using design thinking to foster innovation and lasting impact
Want lasting impact for your organization? Here’s how to employ design thinking and collaborative brainstorming. Find out how these can keep your business current and ensure your design is always user-centric.
Even though lockdown is easing for many countries around the world, the pandemic has forever changed our lives. It’s best not to see this time as waiting for life to resume or even a ‘long vacation’ but instead as a way to discover what core values you have, ways to move past the grief of lives forever transformed.