Growth Library: A Collection of Digital Insights

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This digital insights blog is a labor of love by the team at Key Medium.

Our mission is to equip nonprofit organizations, government agencies, and businesses with the tools they need to grow their networks online. The Key Medium Growth Library provides digital insights and supports that commitment by providing useful information that empowers them to research, learn, and implement initiatives that will support their unique goals.

Growth Library: A Collection of Digital Insights Ali Jaffar April 29, 2019

Our Latest Digital Insights & Announcements


Key Medium Helps Tackle Food Insecurity in Philadelphia and Wins 6 Awards

Key Medium Helps Tackle Food Insecurity in Philadelphia and Wins 6 Awards

A revamped online resource ecosystem launched a year ago has helped 20,000 Philadelphia residents access the information and support they need to turn abandoned vacant lots into community gardens and other open space.


Key Medium Designs 4-Time Award-Winning Personalized Digital Experience for Career-Seekers in Philadelphia

Key Medium Designs 4-Time Award-Winning Personalized Digital Experience for Career-Seekers in Philadelphia

A Streamlined Platform Improves User Experience and Access to Career-Seeker Services and Workforce Solutions


Taking the ‘Share of Voice’ KPI into consideration with your next marketing or PR campaign

Taking the ‘Share of Voice’ KPI into consideration with your next marketing or PR campaign

What is share of voice, how do you calculate it, and what will it mean for your business? Find out now.


How to Create a Top-Notch User Experience by Enhancing Your Website’s Information Architecture

How to Create a Top-Notch User Experience by Enhancing Your Website’s Information Architecture

Read how crafting a website’s information architecture typically begins with research in order to best understand what the users will be looking for, what their intent is, where they are coming from, and so on.


Brand refresh and website redesign help grow membership, awareness for the Bicycle Coalition

Brand refresh and website redesign help grow membership, awareness for the Bicycle Coalition

Read on about how we helped a 48-year-old coalition grow membership and improve the health, wellness, and communities in Greater Philadelphia.


A look at the importance of cultural fit and how to boost productivity with fewer emails

A look at the importance of cultural fit and how to boost productivity with fewer emails

Read on to find out about the importance of cultural fit within an organization and how it’s more important than even experience, and skillsets.


Growth Marketing: A Top Priority In 2020 and Why It’s So Powerful

Growth Marketing: A Top Priority In 2020 and Why It’s So Powerful

If you haven’t already started implementing growth marketing then you need to make 2020 your year. You may have heard it called growth hacking or data-driven marketing. Regardless of what you call it, growth marketing is here and it can change your business.


Key Medium is Thankful for Our Clients

Key Medium is Thankful for Our Clients

Web design trends move pretty fast. From vintage-inspired designs to trendy color schemes, it’s important to pick a design partner who stays on top of it all.


Key Medium Helps Empower Adults with disAbilities in Pennsylvania and Delaware and Wins 2 Gold Awards

Key Medium Helps Empower Adults with disAbilities in Pennsylvania and Delaware and Wins 2 Gold Awards

Key Medium Helps Empower Adults with disAbilities in Pennsylvania and Delaware and Wins Two Internationally-Acclaimed Gold Awards


Designing a Nonprofit Website in Six Steps

Designing a Nonprofit Website in Six Steps

If your nonprofit website design is poorly-performing and mismanaged, you may be turning away your prospective donors and advocates. Your nonprofit brand will suffer as a result, leading to less than maximally desired or achievable impact. Read these six steps to fix your nonprofit website design.


Mobile-first website design for an anti-vaping campaign for youths in New Jersey

Mobile-first website design for an anti-vaping campaign for youths in New Jersey

Read how a State Department of Health was able to raise awareness of–and encourage youths towards cessation of smoking and vaping.


How to Test Prototypes for Usability Issues

How to Test Prototypes for Usability Issues

You’ve just created an amazing website. Now, you need to find out if it’s user friendly. Find out how to test prototypes for usability issues and more.


The Importance of Behavioral Research with Usability Issues

The Importance of Behavioral Research with Usability Issues

Understand when you need to gather behavioral research vs attitudinal research when conducting website usability studies. Read to find out the difference.


The Future of Digital Marketing

The Future of Digital Marketing

With Google’s search journeys digital marketing is changing. Here’s how to prepare for the future of digital marketing and what will happen.


How to Enable Conversion-Centered Design

How to Enable Conversion-Centered Design

Why is conversion-centered design important for lead generation? Find out how to convert more leads with these seven landing page design principles.

Key Medium Named 2019 Local Excellence Award Winner in Philadelphia

Philadelphia, PA, : Key Medium honored by UpCity as one of the top 20 service providers in Philadelphia.


Exclusive websites created by Key Medium have succeeded in confirming the results delivered to clients, verified by third-party testinomial. And, hence Key Medium gets a prestigious honor with the recognition for Local Excellence in B2B marketing in Philadelphia. Along with this, digital marketing and SEO services offered by the firm are soon expected to top the list of the best digital marketing agencies of the world.

Top B2B Marketing Agency in Philadelphia
Philadelphia SEO, Website, and Branding Design Agency receives Local Excellence Award in 2019