Growth & Insights Library

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This digital insights blog is a labor of love by the team at Key Medium.

Our mission is to equip nonprofit organizations, government agencies, and socially-responsible businesses with the tools they need to grow their networks online. The Key Medium Growth Library provides digital insights and supports that commitment by providing useful information that empowers them to research, learn, and implement initiatives that will support their unique goals.

Growth & Insights Library Ali Jaffar April 4, 2021

Our Latest Digital Insights & Announcements


The Role of Social Media in Enhancing Brand Awareness

The Role of Social Media in Enhancing Brand Awareness

Unlock the potent strategies of social media to boost brand awareness and engagement, utilizing compelling content, authentic interaction, and targeted visibility tools to navigate the digital marketing landscape effectively. Explore the cost-effective, wide-reaching benefits that elevate brands in a connected global audience.


Crafting the Best Nonprofit Web Design: From Vision to Implementation

Crafting the Best Nonprofit Web Design: From Vision to Implementation

Maximize your nonprofit’s impact with a strategically designed website. Our guide navigates through essential steps, from establishing brand identity to implementing engaging design, ensuring your site effectively narrates your story and elevates your mission to the forefront of audience engagement.


Unlocking Human Potential: How AI Boosts Productivity and Streamlines Workflow

Unlocking Human Potential: How AI Boosts Productivity and Streamlines Workflow

Explore a world where artificial intelligence isn’t a threat but a benefi, streamlining work processes, and amplifying human creativity in unexpected ways. Dive into the many facets of how AI can elevate efficiency, unearth critical data, and refine customer interactions, all while maintaining a human-centric approach


Emerging Web Design Trends for Hyper Personalized User Experiences, Powered by AI, Creativity, and Data

Emerging Web Design Trends for Hyper Personalized User Experiences, Powered by AI, Creativity, and Data

Explore emerging web design trends, combining AI and data-driven approaches to craft deeply personalized and ethical user experiences. Navigating through technological advancements, the focus sharpens on balancing innovative designs with safeguarding user data, ensuring not only visual appeal but also engaging, ethical, and uniquely tailored online interactions.


The Power of Storytelling in Purpose-Driven Marketing

The Power of Storytelling in Purpose-Driven Marketing

Explore the symbiotic relationship between purpose-driven marketing and authentic storytelling. This approach, transcending traditional advertising, forms a genuine emotional bridge between consumers and brands, highlighting a commitment to positive change.


The Role of Minimalism in Modern Web Design

The Role of Minimalism in Modern Web Design

Navigating the evolution from minimalism in art to its pivotal role in web design, this exploration underscores the strategic advantages of minimalist principles. Uncover the subtle potency of simplifying digital interfaces to emphasize content, enrich user experience, and solidify brand messaging while ensuring responsive and user-friendly design.


My First Week as a UX Design Intern: Embracing Key Medium’s Core Values

My First Week as a UX Design Intern: Embracing Key Medium’s Core Values

In her first week at Key Medium, junior UX designer Talia Coeshott delved into a culture of excellence and innovation. Guided by the vision of CEO Ali Jaffar, she embraced the company’s ethos of sustainability and continuous growth.


Intern Spotlight: Meet Talia Coeshott, Our New UX Design Intern

Intern Spotlight: Meet Talia Coeshott, Our New UX Design Intern

This Q&A provides insights into Talia Coeshott, Key Medium’s UX design intern, including her educational background, career transition into UX design, and dream job aspirations. Her objectives for the internship involve improving design, collaboration, communication skills, and staying updated with technology.


Key Principles: Privacy and Accessibility by Design

Key Principles: Privacy and Accessibility by Design

At Key Medium, we hold our clients’ privacy and accessibility as top priorities across our services, including web design, development, and digital marketing. This approach involves integrating privacy and accessibility considerations into every stage of our projects, ensuring that we meet the needs of all users while respecting their privacy rights.


Creating a Website to Remember: A Guide for Nonprofits

Creating a Website to Remember: A Guide for Nonprofits

Looking to create a website that truly reflects your nonprofit organization’s mission and values? Check out Key Medium’s ultimate guide to nonprofit website design. Learn how to create user-friendly content, structure your site for maximum impact, and optimize for search engines. Get inspired by real-life success stories and discover how to find the perfect design team to meet your unique needs. Whether you’re just starting out or looking to give your current website a major overhaul, our guide will help you create a website that makes a lasting impression. Don’t miss out on this essential resource for building the best nonprofit website!


Digital design system best practices

Digital design system best practices

To create efficient and innovative product development every time, designers and CEOs alike need a design system in place. Design systems can increase the speed of the design and development process, ensuring that products are designed in a logical, coherent way every time.


Digital Experience Terminology Cheat Sheet

Digital Experience Terminology Cheat Sheet

A glossary of digital marketing, website design and development terminology. This cheat sheet will assist you in navigating various website marketing, website development, and design terms.


Transform Your Nonprofit Website: Best Practices for Impactful and Engaging Design Strategies

Transform Your Nonprofit Website: Best Practices for Impactful and Engaging Design Strategies

Discover the best practices for creating a high-impact nonprofit website that drives engagement, donations, and support to further your mission.


Use Data, Storytelling, & Social Selling to Advance Your Nonprofit Mission Work

Use Data, Storytelling, & Social Selling to Advance Your Nonprofit Mission Work

Nonprofit organizations need to prioritize communication of their mission to advance their cause. Using tools such as data literacy, storytelling, LinkedIn best practices, and social selling can help them reach their target audience and spread their message effectively. However, learning these techniques can be a challenge, which is why an experienced digital marketing company like Key Medium can help.


From Planning to Follow-Up: The Nonprofit’s Guide to Hosting a High-Impact Virtual Event

From Planning to Follow-Up: The Nonprofit’s Guide to Hosting a High-Impact Virtual Event

Far too many purpose-driven and socially minded organizations fall short of their goals, not because the cause is not a good one but because of the low visibility. Creating events that have high engagement is the key to keeping your worthy cause well-funded and making progress.

Award-Winning Website Transformation for a Nonprofit Organization in Pennsylvania

Pittsburgh, PA, : Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region


Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region

Nonprofit Website Redesign & Marketing Case Study
Nonprofit website redesign for Pennsylvania-based philanthropic organization supporting community-based nonprofit human services and social services organizations