Articles and Digital Insights

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This digital insights blog is a labor of love by the team at Key Medium.

Our mission is to equip nonprofit organizations, startups, and small businesses with the tools they need to grow their networks online. The Key Medium Insights Blog supports that commitment by providing useful information that empowers them to research, learn, and implement initiatives that will support their unique goals.

Articles and Digital Insights Ali Jaffar June 5, 2018

Our Latest Digital Insights & Announcements


New Google Responsive Search Ads Will Show 90% More & Feature Higher Relevancy

New Google Responsive Search Ads Will Show 90% More & Feature Higher Relevancy

Google recently announce the consolidation of various tools, platforms and introduced a new, consolidated Marketing Platform and features to better help marketers deliver relevant messages. Responsive Search Ads Beta Through Responsive Search Ads, ad creation is simplfied, is more flexible and allows for a whopping 90% increase in characters for the new Responsive Search Ad […]


An Interactive, Award-Winning Branded Government Website

An Interactive, Award-Winning Branded Government Website

SUCCESS CASE SPOTLIGHT: New Jersey Department of Agriculture


How to Create a Keyword List That Works

How to Create a Keyword List That Works

Creating an effective keyword list takes time, effort, and focus. But it is one of the most important things you can do to help your business, agency, or customers be successful.


Ultimate Website Guide to Redesigning a Website: Nonprofit Edition

Ultimate Website Guide to Redesigning a Website: Nonprofit Edition

What are the steps and skills needed to plan a major site redesign for your organization?


Accelerating Change and The Big Fight to Stay Relevant in Marketing & Technology

Accelerating Change and The Big Fight to Stay Relevant in Marketing & Technology

With the constant exponential evolution of technology, media and consumer behavior, the marketing landscape has kept progressively advancing.


Nonprofit College Website Redesign & Enrollment Marketing

Nonprofit College Website Redesign & Enrollment Marketing

SUCCESS CASE SPOTLIGHT: The Workforce Institute’s City College


Free SEO and Website Audit Workshop in Philadelphia

Free SEO and Website Audit Workshop in Philadelphia

Is your business website getting the traffic you need to grow? Hussian College and Key Medium invite you to an interactive workshop where you can get free usability testing for your website and learn how to maximize its success. Check out the details below and join us for Philly Tech Week.


Marketing in a Voice Search World

Marketing in a Voice Search World

We recently wrote about the state of marketing today, and what the future of marketing entails. Well, the future is here and now – with voice search.


Google’s Mobile-First Indexing: A Welcomed Paradigm Shift

Google’s Mobile-First Indexing: A Welcomed Paradigm Shift

After 1.5 years of experimentation3, Google has decided that today is the big day. Google is finally rolling out mobile-first indexing.


Agency Website SEO and Redesign

Agency Website SEO and Redesign

Premier Branding Agency Website Redesign, SEO and Website Administration SUCCESS CASE SPOTLIGHT: Princeton Partners


Digital Design Intern Spotlight

Digital Design Intern Spotlight

Digital Design Intern Interview with Destiny Simmons We sat down with Destiny, our newest team member and first-ever Digital Design Intern, for a fun Q + A on her first day at Key Medium.


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