Purpose-Driven Marketing
As a purpose-driven digital agency, we understand that–in order to have a sizeable impact, a purpose-driven organization needs to be able to reach increasing amounts of consumers, which can be done through improved and targeted marketing campaigns. Discover the latest tips and trends in purpose-driven marketing and learn how the right approach can deliver a high return of impact.
Transform Your Nonprofit Website: Best Practices for Impactful and Engaging Design Strategies
Discover the best practices for creating a high-impact nonprofit website that drives engagement, donations, and support to further your mission.
Use Data, Storytelling, & Social Selling to Advance Your Nonprofit Mission Work
Nonprofit organizations need to prioritize communication of their mission to advance their cause. Using tools such as data literacy, storytelling, LinkedIn best practices, and social selling can help them reach their target audience and spread their message effectively. However, learning these techniques can be a challenge, which is why an experienced digital marketing company like Key Medium can help.
From Planning to Follow-Up: The Nonprofit’s Guide to Hosting a High-Impact Virtual Event
Far too many purpose-driven and socially minded organizations fall short of their goals, not because the cause is not a good one but because of the low visibility. Creating events that have high engagement is the key to keeping your worthy cause well-funded and making progress.
Donation Page Best Practices in 2023 and Beyond with Examples
A comprehensive guide on how to best develop your own donation page, focused on maintaining best practices while reaching your whole audience.
What UX Maturity is & why Customer Experience Transformation matters for purpose-driven organizations
What exactly is UX maturity? How mature are human-centered design practices at an organization and why does it matter? Read on to understand this and how UX maturity ties into the overall Customer Experience Transformation framework, and why it matters for purpose-driven organizations.
What it means to foster an ecosystem of co-creation that excels in promoting innovation
Fostering innovation doesn’t happen in a box, it happens in a co-created manner done proactively. Read on about our thoughts on fostering a compassionate environment through human-centered best practices, such as rapid prototyping, to make a collective impact.
The benefits of collaborative brainstorming using design thinking to foster innovation and lasting impact
Want lasting impact for your organization? Here’s how to employ design thinking and collaborative brainstorming. Find out how these can keep your business current and ensure your design is always user-centric.
The Benefits of Nonprofits Using Social Media Marketing During A Pandemic
Social media has changed the marketing world like nothing ever has before. However, ever since the COVID-19 pandemic rocked the world, social media marketing has been taken to a whole new level. Lockdown, social distancing, working from home; all of these parts of the world’s “new normal” have created a need for discovering the most effective ways of connecting with others socially and professionally.
Why it’s important to write purpose-driven content
Consumers love to get behind a cause and feel that the companies they support stand for something, especially a cause they believe in too. This is especially true during COVID. Find out how do you tell your consumers what causes you support through purpose-driven content marketing.
Designing a Nonprofit Website in Six Steps
If your nonprofit website design is poorly-performing and mismanaged, you may be turning away your prospective donors and advocates. Your nonprofit brand will suffer as a result, leading to less than maximally desired or achievable impact. Read these six steps to fix your nonprofit website design.
