Content Strategy vs. Content Tactics


Modern companies did not invent content marketing; it has been around for well over a century (as you can see) but now everyone does it. You don’t get as big of a slice in the market as companies did in the early days. But in order to stay relevant in a world full of content, you need to have your content strategy and content tactics in place.

Elaine Frieman

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Website Redesign vs Rebuild


The average lifespan of a well-designed and structured website is anywhere from three to seven years. The decision to redesign shouldn’t be taken lightly and shouldn’t be done on a whim to follow the latest trends. Redesigning and rebuilding your website to ensure it’s in top form can be the best investment you make; however, the bottom line is that redesigns and rebuilds are expensive. Let’s take a look at redesign vs rebuild: which is better value for money and which will get you long-term results.

Elaine Frieman

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Essential SEO and Content Marketing Tactics for Web Developers during a Redesign Process


With the constantly-changing internet landscape, businesses are often required to reevaluate their website, branding, and content production processes. Whether you work as a web designer, an SEO specialist or a content creator, SEO and content marketing play a large role in the success of your or your client’s website.

Ali Jaffar

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New Online Resource Ecosystem Empowers More Philadelphians to Turn Vacant Lots into Community Spaces


A revamped online resource ecosystem launched April 11 will help Philadelphia residents access the information and support they need to turn abandoned vacant lots into community gardens and other open space.

Ali Jaffar

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Improving Website Accessibility


When considering the location of your business, you would analyse your target customer and cater to their needs.

Elaine Frieman

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Things to Consider When Building a Nonprofit Website From Scratch


Building an all new website is a massive undertaking, especially for a nonprofit that is likely already strapped for resources. Here are some things to consider, and tips to make the process go as smoothly as possible.

Leah Bury

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Nonprofit Websites: When to Redesign


For nonprofits, the greatest employee can be the website. A nonprofit’s website is more often than not the first point of contact for donors, foundations, volunteers, and beneficiaries. Thus, the website must make a good first impression, be easy to navigate, contain valuable information, and tell a compelling story.

Leah Bury

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What is web design’s role in SEO?


We’re a web-based world. From computers to tablets to mobile devices, the web answers our questions, tells us what to buy, lets us know what our friends are up to, and keeps us from being bored when we are waiting at the doctor’s office. Think about it. How often do you Google something on your phone (or ask Alexa, Siri, or Google assistant)?

Elaine Frieman

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6 Tips for Budgeting a Website Redesign and Retaining or Improving SEO


Building or redesigning a website sounds scary and extensive. What to include, what not to include, how many pages, how many categories, how much will it all cost. These are just a few of the questions that may arise

Ali Jaffar

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An Interactive, Award-Winning Branded Government Website


SUCCESS CASE SPOTLIGHT: New Jersey Department of Agriculture

Ali Jaffar

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Website Redesign, SEO, and Cyber Security Success


SUCCESS CASE SPOTLIGHT: TEMPLE VILLAS

Ali Jaffar

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Pennsylvania’s ‘Key Medium’ Gets Established as a Top Web Development Company For Its Exclusive Websites

Philadelphia, PA, : Creative digital agency Key Medium ranked as Top Web Development Company in Pennsylvania by Washington-DC based B2B research company GoodFirms


Friendly websites created by Key Medium have succeeded in alluring GoodFirms. And, hence Key Medium gets a prestigious honor with the title of top web development agency in Pennsylvania. Along with this, digital marketing and SEO services offered by the firm are soon expected to top the list of the best digital marketing agencies of the world.

How are we the best web development company?
Best in Class Nonprofit Website Design by Key Medium in Philadelphia