Why Mobile Optimization Matters & Best Practices


Over half of the world’s internet users access the internet via a mobile phone. Here’s why mobile optimization matters and best practices for mobile optimization.

Elaine Frieman

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Why you should take responsive search ads and its implications on search results into consideration


In January of 2017, Google decided no longer to support Flash player ads. Then, summer 2018, Google announced it would roll out responsive search ads. Google constantly tries to come up with improvements and innovations, so is this new AI-generated advertising a good thing for your company? And should you care? Should you consider the implications and impact on your business?

Elaine Frieman

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The Mini-Guide to Local SEO


Local SEO is incredibly important if you want to be found on Google, especially on mobile; however, local SEO will be more relevant to some businesses than others.

Elaine Frieman

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Marketing Innovation: Accelerating Change and the Big Fight to Stay Relevant


With the constant exponential evolution of technology, media and consumer behavior – the marketing landscape has kept progressively advancing – rewarding innovative companies and ushering in the Age of Assistance.

Ali Jaffar

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How to Create a Keyword List That Works


Creating an effective keyword list takes time, effort, and focus. But it is one of the most important things you can do to help your business, agency, or customers be successful.

Ali Jaffar

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Marketing in a Voice Search World


We recently wrote about the state of marketing today, and what the future of marketing entails. Well, the future is here and now – with voice search.

Ali Jaffar

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Google’s Mobile-First Indexing: A Welcomed Paradigm Shift


After 1.5 years of experimentation3, Google has decided that today is the big day. Google is finally rolling out mobile-first indexing.

Ali Jaffar

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Better Engage Users with High-Quality Accelerated Mobile Pages


Using Accelerated Mobile Pages? Learn about quality guidelines and a recent demand from Google to ensure that, starting Feb 1, 2018, your canonical page content needs to match AMP.

Ali Jaffar

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Should You Really Hire an Advertising Agency?


Advertising in Google is important. If you do it yourself you’ll quickly discover the hidden benefits of running ads on your own – whether it’s for your startup, small business, or nonprofit organization.

Ali Jaffar

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Basic SEO Principles for Webmasters


Learn basic SEO principles and advanced SEO principles relating to JavaScript and how they may affect your ranking positions in search.

Ali Jaffar

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Check Your Site Speed: Google’s Mobile Website Test


People are 5x more likely to leave a mobile website that loads slowly and isn’t mobile-friendly.

Ali Jaffar

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Quality Content & Relevancy is Key to Ranking in Google


Getting a top search engine ranking is difficult. It takes time, quality content, an excellent strategy and execution.

Ali Jaffar

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Best in Class Nonprofit Website Enhances Access to Workforce Solutions

Philadelphia, PA, : Creative digital agency Key Medium wins Best in Class Nonprofit Website for our latest Coding For Causes grantee.


Key Medium, Philadelphia-based, award-winning digital growth agency, has been awarded Best in Class by the Interactive Media Awards™ for its work on the Philadelphia Works. The honor recognizes that the project met and surpassed the basic standards of excellence that comprise the web’s most professional work.

Read about how we helped Philadelphia
Best in Class Nonprofit Website Design by Key Medium in Philadelphia