Why SEO Matters for Purpose-Driven Organizations


If you work at a nonprofit or any kind of purpose-driven organization and have any kind of interaction with the organization’s website, you may have been asked about “SEO”.

Leah Bury

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6 Tips for Budgeting a Website Redesign and Retaining or Improving SEO


Building or redesigning a website sounds scary and extensive. What to include, what not to include, how many pages, how many categories, how much will it all cost. These are just a few of the questions that may arise

Ali Jaffar

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Should You Really Hire an Advertising Agency?


Advertising in Google is important. If you do it yourself you’ll quickly discover the hidden benefits of running ads on your own – whether it’s for your startup, small business, or nonprofit organization.

Ali Jaffar

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Organic Search Engine Optimization Tips and Checklist


Boost Content Visibility with these Organic SEO Optimization Tips and Checklist

Ali Jaffar

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Top 5 Video Marketing Tips for Success


Video marketing is a quintessential part of a smart digital marketer’s strategy. Use these 5 proven tips to succeed with your video content marketing strategy.

Ali Jaffar

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Towards Goodness and a Future of Humanness

Philadelphia, PA, : Key Medium is committed to making a difference in our community--read our thinking behind how we are implementing lasting change towards goodness.


A demonstration of compassion, of deeper human connection–is what we collectively must work towards if we are to realize the potential of our collective genius. Our ability to collaborate to tackle the world’s greatest challenges depends on it, and our environment is not waiting for the elections. From systemic racism, global warming, AI and data ethics, to warmongering foreign policy and the ever-changing pace of change, humanity is at an inflection point.

Towards Goodness & a Future of Humanness
Ali Jaffar, CEO of Key Medium, shares his thoughts on the future