Mobile-first website design for an anti-vaping campaign for youths in New Jersey


Read how a State Department of Health was able to raise awareness of–and encourage youths towards cessation of smoking and vaping.

Ali Jaffar

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New microsite design and enhanced UX moves the needle for women in nontraditional careers


Read about how we implemented enhanced user experience design along with new messaging to promote awareness of nontraditional careers in Philadelphia for women in construction, transit, and manufacturing to move the needle.

Ali Jaffar

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A cohesive design strategy and new mobile-first website improved city-wide vocational education awareness


See how we implemented a cutting-edge design strategy to ease the pains of career discovery, vocational skills training registration, and supported system-wide and regional goals for Pennsylvania CareerLink® Philadelphia.

Ali Jaffar

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Simplified user-friendly website for SEPMA with a sleek new mobile-first design


Discover how we helped Southeastern Pennsylvania Manufacturing Alliance with their SEO and content strategy with a clean microsite to increase membership.

Ali Jaffar

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Website redesign and web analytics for the NJ Attorney General’s Office enables record-level fraud reporting


Read on about how we built the new NJ Insurance Fraud website with an accompanying web analytics component which enabled the AG’s office to access aggregate data in a unified analytics dashboard.

Ali Jaffar

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New website development for a public-private apprenticeship initiative in Philadelphia


Read about how we partnered to deliver a robust WordPress platform to support apprenticeship programs in Philadelphia.

Ali Jaffar

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A fresh start for a now-internationally recognized government website for the New Jersey Department of Agriculture


Find out how we simplified the New Jersey Department of Agriculture’s government website’s back-end development while also improving the usability and friendliness on the front-end, winning awards and driving results.

Ali Jaffar

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Towards Goodness and a Future of Humanness

Philadelphia, PA, : Key Medium is committed to making a difference in our community--read our thinking behind how we are implementing lasting change towards goodness.


A demonstration of compassion, of deeper human connection–is what we collectively must work towards if we are to realize the potential of our collective genius. Our ability to collaborate to tackle the world’s greatest challenges depends on it, and our environment is not waiting for the elections. From systemic racism, global warming, AI and data ethics, to warmongering foreign policy and the ever-changing pace of change, humanity is at an inflection point.

Towards Goodness & a Future of Humanness
Ali Jaffar, CEO of Key Medium, shares his thoughts on the future