SEO, or Search Engine Optimization, is all about throwing the right query into Google and hoping your content is good enough to have your listing appear at the top of the search results. Right? Think again.
This is where a great SEO audit comes in. Since you’re here, you probably already know about the basics of SEO: keyword research and targeting, proper website structure, delightful and valuable content, on-page optimization using titles, URLs, Meta descriptions, and all that other good stuff. Explore our Growth Library for more SEO tips and insights.
Great. But that’s not enough.
SEO involves so much more than bidding for the right keywords and keeping up with monotonous blog posting – it’s a methodology with numerous ideas that work together to bring your page to the top of the proverbial search podium.
Consistently reaching the top of the Search Engine Results Page (SERP) is not easy. If it were, we’d be out of a job. That’s why, as an award-winning agency specializing in providing on-demand expert SEO services and affordable web development, we make sure your valuable time and efforts don’t get lost in an ever-growing realm of online competition. This guide will provide an understanding of the entire SEO auditing process for businesses like yours.
An Ideal SEO Audit should answer these key questions:
Even the best websites can fall victim to missed errors that can hurt your SEO. These can be anything from duplicate content, dated keywords, low engagement metrics, and lots of other easy-to-miss factors that Google carefully scrutinizes.
Read more…
Download: What You Need to Know About SEO Audits
Ali Jaffar has been building dazzling websites and creating amazing online experiences for over a decade. His mastery of the latest innovations in web development results in world-class website experiences set apart by show-stopping style and seamless functionality. A sought-after consultant and 50-time award-winning storyteller, UX expert, and web developer — Ali lends his talents to build and bolster digital experiences for a wide array of clients — with a keen focus on web design for nonprofit organizations, B2B, and government agencies. When Ali’s not helping his clients grow, you can find him cooking, exploring new places with his dog, or experimenting with AI & new gadgets.
Connect with Ali on LinkedIn to continue the conversation.
AI tools are reshaping UX design, offering productivity and quality enhancements. Discover how to use AI effectively and its limitations…
Discover how Google's latest update on Events and Conversions in Google Analytics and Ads reshapes marketing strategies. Learn about enhanced…
Discover the impact of Google's decision to end third-party cookies on digital marketing. Explore alternative attribution strategies and prepare for…
Is bounce rate still a relevant metric in the digital landscape? Dive into its evolution, limitations, and alternative metrics like…
Explore the differences between WordPress and Webflow to determine the ideal platform for your website. From ease of use to…
As technology evolves, websites become outdated, impacting user experience and search engine visibility. An updated website enhances UX, SEO, security,…