How Much Should an SEO Agency Charge?


When planning your company’s SEO and marketing budgets, what factors do you need to consider to determine if you’re getting good value for money? No one wants to be overcharged for services; however, just like when buying silk ties, you often get what you pay for– and that applies to SEO too.

Elaine Frieman

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What is Web Design’s Role in SEO?


We’re a web-based world. From computers to tablets to mobile devices, the web answers our questions, tells us what to buy, lets us know what our friends are up to, and keeps us from being bored when we are waiting at the doctor’s office. Think about it. How often do you Google something on your phone (or ask Alexa, Siri, or Google assistant)?

Elaine Frieman

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Gaining Traction Organically: Why You Should Validate Your Channels with the Bullseye Framework before Optimizing for specific Keywords


Organic search (as opposed to paid search) is still the best, most trusted way to rank in Google’s SERP. But, how can you gain organic traction? How do you figure out what is and isn’t working in your SEO and marketing efforts? Use these expert marketing tips to uncover your best channels, enabling a multiplier affect on your optimization efforts to gain traction for your product or service, organically.

Elaine Frieman

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5 Marketing Trends That Will Impact Analytics in 2019


Learn about real marketing trends that will impact analytics in 2019 and beyond; from Google’s data studio to video and voice search.

Elaine Frieman

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Voice Search Marketing: Are You Ready for the Future?


As of 2018, over 1 billion search inquiries per month are made via voice. Voice search has experienced explosive growth due to the increasing popularity of affordable and convenient voice-powered devices like Google Assistant, Amazon’s Alexa, and Apple’s Siri.

Ali Jaffar

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How to Hire an SEO Company


You may be busy managing your small team of creatives, building your website, focusing on content relating to your product or service and ensuring that your offering message is clear- and so is your need to hire an SEO company.

Elaine Frieman

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Why SEO Matters for Purpose-Driven Organizations


If you work at a nonprofit or any kind of purpose-driven organization and have any kind of interaction with the organization’s website, you may have been asked about “SEO”.

Leah Bury

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How Your Company Can Win At Local SEO


Local SEO helps small companies take on big brands, and large companies reach engaged customers. Improving your local SEO standing could boost your company revenue by nearly 20% — and it’s not that hard to achieve once you get your local SEO strategy aligned.

Ali Jaffar

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Today’s Top 6 Ways to Use SEO to Grow Your Business


Read the Six Secrets to Growing Your Business in Today’s Digital World. It is your website’s guide, its beacon of light.

Ali Jaffar

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What You Need to Know About SEO Audits


SEO, or Search Engine Optimization, is all about throwing the right query into Google and hoping your content is good enough to have your listing appear at the top of the search results. Right? Think again.

Ali Jaffar

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Award-Winning Website Transformation for a Nonprofit Organization in Pennsylvania

Pittsburgh, PA, : Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region


Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region

Nonprofit Website Redesign & Marketing Case Study
Nonprofit website redesign for Pennsylvania-based philanthropic organization supporting community-based nonprofit human services and social services organizations