User Experience
Go-to-market campaign for a mission-driven B2B SaaS Startup
Employee Cycle saw a 70% increase in organic traffic value and a 28% expansion in keyword coverage in Search as a result of Key Medium’s content and design strategy, web analysis, SEO and UX improvement, and GTM and lead gen strategy.
Award-Winning Website Transformation for The Forbes Funds
Website redesign and cohesive brand messaging unlocks transformations for a regional nonprofit ecosystem in the Greater Pittsburgh region
What UX Maturity is & why Customer Experience Transformation matters for purpose-driven organizations
What exactly is UX maturity? How mature are human-centered design practices at an organization and why does it matter? Read on to understand this and how UX maturity ties into the overall Customer Experience Transformation framework, and why it matters for purpose-driven organizations.
Key Medium’s 9-Week UX Internship Program “an amazing internship!”
Learn about Surabhi’s 9-week User Experience Research/Design internship experience during her exit interview. We aimed to craft the highest-quality experience for a new virtual internship program we invented–during the public health crisis. It’s been a learning experience for the whole Key Medium team, and of course, our first-ever full-time intern, Surabhi. Watch the clip and see Surabhi’s Internship User Journey Map–her final project with Key Medium!
UX Research/Design Intern Spotlight
We sat down (virtually) with Surabhi, our newest team member and first-ever User Experience Resarch/Design Intern, for a fun Q + A after her week at Key Medium.
How design can change the world on the web: what purpose-driven design looks like post-COVID-19
94% of a potential customer’s first impressions are design-driven. Amazing website design is your best marketing tool.
Ethical user testing and avoiding bias in the usability testing process
User testing tries to create an environment (in so far as you can control factors) as close to the intended audience’s environment as possible and test the interface in those conditions. In web design, the goal is to identify any problems, discover opportunities for improvement or places where you can better meet the user’s needs, and learn about the target audience’s behavior and preferences.
Digital design system best practices
To create efficient and innovative product development every time, designers and CEOs alike need a design system in place. Design systems can increase the speed of the design and development process, ensuring that products are designed in a logical, coherent way every time.
Key Medium Helps Tackle Food Insecurity in Philadelphia and Wins 6 Awards
A revamped online resource ecosystem launched a year ago has helped 20,000 Philadelphia residents access the information and support they need to turn abandoned vacant lots into community gardens and other open space.
Key Medium Designs 4-Time Award-Winning Personalized Digital Experience for Career-Seekers in Philadelphia
A Streamlined Platform Improves User Experience and Access to Career-Seeker Services and Workforce Solutions
