Whether content marketing or paid ads are a better value is a chicken-and-egg situation. High-quality, engaging content is a base to share via your paid ads. Read more.
In January of 2017, Google decided no longer to support Flash player ads. Then, summer 2018, Google announced it would roll out responsive search ads. Google constantly tries to come up with improvements and innovations, so is this new AI-generated advertising a good thing for your company? And should you care? Should you consider the implications and impact on your business?