Google Ad Grants is a fantastic way to get your nonprofit’s name out there. The program provides access to $10,000 USD of in-kind advertising each month, enabling organizations to raise greater awareness, increase donations, and recruit more volunteers to power their mission, all without spending their own money.
In January of 2017, Google decided no longer to support Flash player ads. Then, summer 2018, Google announced it would roll out responsive search ads. Google constantly tries to come up with improvements and innovations, so is this new AI-generated advertising a good thing for your company? And should you care? Should you consider the implications and impact on your business?