Digital Government Experience

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Key Medium specializes in quality government website design for state & local agencies.

Key Medium equips government agencies with public-facing websites that allow them to display important information, provide community updates, and engage with their constituents. Explore our featured government website design below.

Find out what’s right for you. Schedule a free one-on-one consultation, or explore our showcase government website design work below.

SUCCESS CASE SPOTLIGHT: New Jersey Department of Agriculture

ABOUT

Established in 1984, by the New Jersey Department of Agriculture, the Jersey Fresh logo and campaign was designed to inform consumers which fruits and vegetables were grown in the Garden State. Jersey Fresh is arguably most successful State branding program in America with a study showing 30-to-1 ROI on the program. The State and its Agency-of-Record sought our expertise in creating successful digital experiences to radically rethink the new website.

THE PROBLEM

The State-developed website was hard to keep fresh as it was a nightmare to maintain on the backend. It was not user-friendly on the front-end as well, making it extremely difficult for eager consumers to find where fresh, locally grown produce is available.

The State of New Jersey needed to redesign the government website so that it will become the go-to resource for those people interested in supporting local produce and farming businesses in New Jersey.

OUR SOLUTION

Our joint team of experts transformed Jersey Fresh into a fully realized online experience designed to inspire residents to take pride and feel excitement in bringing the best of what local farms have to offer into their homes.

Key Medium worked directly with the Marketing Division to a database-driven, user-friendly and sustainable website platform – connecting farmers with consumers about the availability and variety of fruits and vegetables grown in New Jersey.

THEIR RESULTS: WHAT THIS MEANS FOR THE STATE AND CONSUMERS

A Robust, Easy-to-Maintain WordPress Platform

Enabled staff to easily and efficiently keep the new website fresh. Training on using the new platform to implement updates took just enough documentation and a 4-hour training session.

Over 1,000 Businesses to Discover

For businesses like farms & markets, the new platform showcases their products, events and more. For consumers, this means a world of new places, food, and recipes to discover.

Record-Level Engagement & Buzz

Since launch, the site has generated an unprecedented amount of traffic, engagement, and buzz. Through their new platform, the team behind Jersey Fresh was able to:

  • Attract new consumers with its user-friendly features, with nearly 10k consumers reached in just the first month.
  • Enable staff to easily and efficiently keep the new website fresh.
  • Transform into an interactive brand platform and digital experience – to assist consumers in experiencing Jersey Fresh and discovering exactly what is in season and where to buy

International Recognition and Honors By The Academy of Interactive and Visual Arts

A robust platform honored by the Academy of Interactive and Visual Arts in the Websites-Green/Eco-Friendly, Websites-UserExperience, and Websites-Government categories since launching in May 2018.

Academy of Interactive and Visual Arts - Davey Awards Gold Winner
Award-winning WordPress website design
AIVA Web Creativity Award in User Experience for Websites

See It In Action

Digital Government Experience Ali Jaffar November 30, 2018

The Academy of Interactive and Visual Arts Honors Key Medium With 5th Award!

Award-winning Philadelphia web design

NEW YORK, NY, : Philadelphia-based creative digital agency Key Medium takes home the internationally acclaimed award Davey Awards – recognizing small creative agencies for big ideas – for our Coding For Causes work.

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